Prepare the Ingredients

1. Chop the Cranberries: If using fresh cranberries, coarsely chop them and set aside. If using dried cranberries, chop them finely.
2. Soften the Cream Cheese: Ensure that the cream cheese is softened to room temperature for easy mixing.

Mix the Spread

1. Combine Ingredients: In a mixing bowl, combine the softened cream cheese, chopped cranberries, sugar, orange juice, orange zest, and ground cinnamon (if using).
2. Mix Until Smooth: Using a hand mixer or spatula, mix the ingredients until well combined and creamy, adjusting the sugar to taste. Add salt if desired.

Chill and Serve

1. Refrigerate: For best flavor, cover the bowl with plastic wrap and refrigerate for at least 30 minutes to allow the flavors to meld.
2. Serve: Transfer the spread to a serving dish or shape it into a log and roll it in chopped nuts for a decorative touch. Serve with your choice of crackers, bread, or fresh fruit.